- Idea Lounge
- Cultural Shifts
Sensemaking: The Power of the Humanities in the Age of the Algorithm
Contrary to popular thinking, Madsbjerg shows how many of today's biggest success stories stem not from "quant" thinking but from deep, nuanced engagement
Helping the Machines Help Us: Our Role in The Second Machine Age
Machines help us with numerous things and keep us safe, healthy and smart. Do humans have to worry yet about them taking over the world? We speculate.
Listen Up, US Retailers: Amaze Canadians with a Storied Experience, or Suffer a Canadian Chill
To avoid another Target situation, Nordstrom ought to take a look at how creating a storied experience can help them succeed with reserved Canadians.
What Does the Zombie Apocalypse Mean for Your Brand?
From a popular culture point of view, zombies tend to emerge on the cultural landscape in the midst of anxieties. What does this mean for brands?