- Idea Lounge
- Fresh Squeezed Ideas Lands #1 in Clutch.co’s Market Research Directory
“Marketing without data is like driving with your eyes closed.” – Dan Zarella
Over the past few years, companies have placed more emphasis on data and research than ever before. Why? Because businesses want to be properly informed before making marketing decisions, and research is one of the most sure-fire ways to accomplish this.
At Fresh Squeezed Ideas, we work with our clients to engineer successful brand strategy by first intimately connecting with customers to understand the human insight, then pulling that voice into the strategy and ultimately the marketing executions. Our approach integrates methods from Behavioral Science and Cultural Anthropology – deeply understanding the human decision making process and their underlying motivations, but also exploring the cultural forces and tensions that set the context within which decisions are made and give meaning to the human experience. This integration is where the answer to our client’s business challenges lies, and is what has allowed our clients to make evidence-based Marketing decisions, pivoting their brand strategies to align with deep human insight.
And when our clients are successful, we experience success as well. Fresh Squeezed Ideas is extremely pleased to announce that Clutch.co, an independent business directory in the US has recently ranked us as the top market research company on their platform, solely based on client reviews. Here is what some of our clients are saying:
“Fresh Squeezed reports on consumer behavior are more in-depth compared to a typical research agency. Their strategic output is critical, and their small but nimble team acts with a sense of urgency in communicating.”
“The real impact is how the insights are being incorporated into marketing plans and sales execution plans. I was speaking to one of our marketing managers recently, and he agreed that Fresh Squeezed was able to deliver a level of insight that was much deeper than other vendors we’ve worked with. Impact is about not only the quality of insights that they provide, but also the impression they leave on your overall strategy year-over-year. Fresh Squeezed understands our business, and continuously reinforces the insights they’ve provided to ensure a positive impact.”
“They’re incredible! They’re still a smaller firm compared to others. You can tell that their business relationships are very important to them. If something goes wrong, they let us know immediately … Their strategic reporting is superb. Their ingenuity helps their entire team succeed. They’ve even helped with activities outside of their job scope to help build the team’s knowledge.”
“I always point to them as a standard of what I look for in a vendor”.
We firmly believe that our success as a company is directly tied to the success of our clients. We could not be more proud of our team, and cannot wait to see what’s in store for us as we continue to expand our offering to clients across the globe.
Come see what we’re all about! www.freshsqueezedideas.com
Read the reviews here: https://clutch.co/profile/fresh-squeezed-ideas
Contact us: firstname.lastname@example.org